Stanley Bronstein Interviews Abby Schwarz of Yelp.com

ABBY SCHWARZ ABOUT YELP HELPS AND YELP.COM

It’s no secret that Yelpers (aka people who read/write reviews on Yelp.com) are passionate about restaurants, bars, boutiques, and all sorts of great local businesses. And during Yelp Helps, Yelp offered them the chance to “spread the love” to non-profits, too! In early 2014,Yelpers across the California Bay Area were invited to participate in the annual Yelp Helps campaign. They signed up to volunteer at a charity of their choice for a minimum of 3 hours – those who did so and logged their time via GoVoluntr (a Yelp Helps partner) were awarded with an adults-only Prom Night party. In just 37 short days, the Bay Area Yelp community volunteered many hours to local non-profits!

Yelp Helps is a program hosted across North America in selected cities since 2009. The goal is simply to engage the community and show them how they can give back to charitable organizations. As the local Marketing Director for Yelp in Silicon Valley, Abby’s role is to grow and nurture the existing community of local contributors through a variety of on and offline activities. Many of the site’s most engaged users enjoy meeting offline for happy hours, hikes, working out, touring art galleries… and, through Yelp Helps, volunteer work!

AUDIO INTERVIEW – ADDITIONAL LINKS ARE BELOW

You Can Visit Websites Mentioned In This Interview:

Yelp.com

GoVoluntr.com